A strategic partnership is an arrangement between two companies to undertake a mutually beneficial project. Companies may enter into a strategic partnership to expand into a new market, introduce improvements to a product line, or to undertake other mutually beneficial projects.
Entity naming convention:
- When possible, the strategic partnership name should follow the format: [Company 1] and [Company 2] strategic partnership. Ex. Amazon Web Services and Nubank strategic partnership
- Capitalization, spacing, punctuation, and other styling of [Company 1] and [Company 2] in the entity name should match with the name as it appears in the
Partner Organizationsfield.